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About Us

Launched in November of 2011, Towels by Gus was designed to improve the experience of shopping for bath towels online. Our goal is to make shopping for towels, easy, simple, and informative.

So what about the bath towels that we offer? Towels by GUS has drawn “a line in the sand” on what towels we offer. We carry 5 cottons and only 1 towel style per cotton. Why? Because we think the towels that we sell are the “best of class” for each of their cotton type. We guarantee that if you buy one of our towels, you’re getting the best.

In addition to our super simple shopping experience, Towels by GUS also delivers in surprising ways, with service that you won’t find from any other online retailer.

  • Free swatch service: can't decide between two colors? Want to feel the fabric before you commit? Towels by Gus will mail you four free towel swatches so that you can be confident that you've found the right towel for you
  • Made in U.S.A. Collection: TBG is proud to be one of the very few online retailers to offer bath towels made from U.S.A. grown cotton, manufactured into luxurious bath towels in Griffin Georgia, U.S.A.
  • Monogramming: TBG is the only online retailer to offer American Made towels, customizable with high quality embroidered monograms. (service coming soon.
  • Designer consultation: unsure where to begin? Have a particular need or desire for your next set of towels? Contact our in house designers (help@towelsbygus.com) to receive personalized assistance.
  • Towel Buying Guide: you would think that there are a lot of places to go, to get schooled on towels? Not so much. Our buying guide is here to help. Continually evolving, when we learn, you learn.
  • GreatUsefulStuff.com: exclusive online home of GUS in-house designed and manufactured, high-utility products for the home, travel, and office. Our original GUS outpost has the products to organize and simplify your life.